Join us at the Dubai Fintech Summit 2024 on May 6-7 2024 [Booth S-18]
How to Create Engaging User Experiences with UI Animation

How to Create Engaging User Experiences with UI Animation

User interface (UI) animation is important because it captures and engages users, enhances user experience, and transmits information quickly. From subtle hover effects to seamless transitions between screens, a well-executed animation has the unique ability of bringing digital interfaces to life and making them more intuitive, fun, and involving.  In this blog post, we will discuss UI basics as well as summarize several tips for creating captivating user experiences.

Understanding UI Animation

UI animation uses motion within user interfaces to instruct, return information, and link various interaction states. Unlike decorative animations that are used just for visual appeal, these functional interface components aim to improve usability.

Benefits of UI Animation

  • Enhanced User Engagement: Animations attract customers, encourage exploration, and ensure a dynamic and responsive interface.
  • Superior Guide for Users: Through animations, people are directed to relevant areas on the screen as well as any changes that may have occurred in an interface, simplifying complex workflows.
  • Effective Feedback: Animations provide immediate feedback on user activities, confirming correctness and reducing uncertainty.
  • Brand’s Personality: Persuasive Motion Graphics can enhance brand identity, establishing long-term mental images among viewers who encounter them.

Best Practices for UI Animation

  • Purpose: Animations should serve a purpose and the user experience needs to be vivid and animated.
  • Pay Attention to Performance: Use animations that don’t slow down the performance of your application. Implement ripple effects and develop content accordingly in order to meet the Fast Device Adaptability Requirements (Performance standards and network conditions).
  • Maintain Uniformity: Create the standardized animation grammar which can be used across all interfaces to build unity and aid usability. Consistency of timing, easiness of curves, and movement styles help users predict interface behavior.
  • Think About Accessibility: Ensure animations are inclusive and can be easily understood by visually impaired individuals or those with physical difficulties. Provide options to disable or adjust your page animations for those who have neuromuscular disorders as they might cause motion sickness.
  • Test it till You Make it Right: Make sure animations are tested with actual people to collect feedback for further improvement. Note how users interact with these animated sequences and refine based on their insights.

Types of UI Animation

  • Microinteractions: Microinteractions are very small but well-known in the user experience community such as clicking on buttons, sending forms, and sliding menus. Since they validate users’ actions, micro-interactions improve a page’s usability.
  • Transitions: Switching between screens or modal windows opening and closing can be done seamlessly with transition animations. Transitions enable users to keep track of their path while navigating through the interface.
  • Visual Feedback: Visual feedback animations demonstrate changes in graphical representations, such as form field errors, loading signs, or successful actions. Visual feedback ameliorates website usability by giving immediate feedback.
  • Onboarding Animations: Guide new users on how an app or website works, drawing their attention to the interactive interface upon initial use.

Tools for Creating UI Animation

The use of tools can be beneficial to user interface animators, some requiring more developed skills than others in order to animate on the web. Below are a few examples:

  • Adobe After Effects: Adobe After Effects is today’s most popular motion graphics and compositing software program. Designers can create high-end animations and export them to web or mobile interfaces.
  • Principle: Made mainly for UI/UX designers, Principle comes with an easy-to-use interface for creating interactive animations and prototyping user flows.
  • Framer X: Framer X amalgamates design and development, enabling designers to create realistic prototypes that include interaction animated by React components.
  • CSS Animation Libraries: Libraries like Animate.css and GreenSock Animation Platform (GSAP) offer pre-made animation effects and JavaScript APIs for custom animation in web interfaces.


UI animations significantly enhance user experiences by making interactions engaging.By adhering to the best practices, selecting appropriate tools, and focusing on user-friendliness, designers can create interfaces users enjoy and return to. User interface animation is dynamic, changing visually and functionally, and good design decisions can create functionally rich interfaces. Eplanet Soft offers superior UI animation services and creative approaches that strengthen your online image. Our professionals are experts in designing interactive user interfaces that promote engagement and elevate your brand l amidst the competitive digital landscape.