Enterprise AI & Automation Agency | Eplanet Soft
Stop doing marketing manually. We build intelligent automation workflows that nurture leads, score prospects, and hand off sales-ready opportunities—all while you sleep.
Your team is drowning in repetitive tasks—sending follow-up emails, qualifying leads, and managing campaigns manually. It doesn't scale. Marketing automation eliminates these bottlenecks by executing personalized, multi-channel campaigns that run 24/7 without manual intervention.
Your team is drowning in repetitive tasks—sending follow-up emails, qualifying leads, and managing campaigns manually. It doesn't scale. Marketing automation eliminates these bottlenecks by executing personalized, multi-channel campaigns that run 24/7 without manual intervention.
With the right automation strategy, your marketing team can focus on strategy and creative work while automated workflows handle lead nurturing, scoring, segmentation, and sales handoff. The result: more qualified leads, shorter sales cycles, and higher revenue per marketing dollar spent.
Eplanet Soft has implemented marketing automation for businesses across industries, from early-stage startups to enterprise organizations. We don't just set up tools — we design intelligent systems that align marketing and sales around revenue goals.
Multi-touch nurture sequences that adapt based on prospect behavior, engagement patterns, and lifecycle stage.
Machine learning models that predict which leads are most likely to convert, ensuring sales focuses on the hottest opportunities.
Connect every marketing touchpoint to closed revenue with multi-touch attribution and closed-loop reporting.
From platform setup to advanced workflow design, we build automation systems that generate pipeline and accelerate revenue growth.
Drip campaigns, trigger-based emails, and personalized sequences that nurture leads through every stage of the buyer journey with dynamic content and behavioral triggers.
Automatically score, segment, and route leads to the right sales rep at the perfect moment using multi-attribute scoring models that combine demographic and behavioral data.
Coordinate multi-channel campaigns across email, social, ads, and web from a single platform with unified tracking and cross-channel attribution.
Build automated journeys for every stage of the customer lifecycle — from first touch to renewal — ensuring consistent engagement and maximum lifetime value.
Seamless bi-directional sync between your marketing automation platform and CRM, ensuring sales and marketing teams share a unified view of every prospect.
Comprehensive dashboards that track automation performance, pipeline contribution, and revenue attribution so you can measure the true impact of every workflow.
Let us design an intelligent automation system that nurtures prospects 24/7, scores leads automatically, and hands off sales-ready opportunities — so your team can focus on closing.
Our proven 6-step methodology ensures your marketing automation implementation delivers rapid time-to-value with measurable revenue impact.
Map your complete customer journey, identify automation opportunities, define KPIs, and audit your existing tech stack to create a strategic automation roadmap.
Configure your marketing automation platform with custom fields, properties, lifecycle stages, and bi-directional CRM integration for seamless data flow.
Build multi-attribute scoring models that combine demographic fit and behavioral engagement to identify and prioritize sales-ready leads automatically.
Design and build intelligent automation workflows — nurture sequences, lead routing, lifecycle transitions, and internal notifications tailored to your sales process.
Rigorous testing of every workflow, trigger, and integration before launch. We verify data accuracy, email rendering, and scoring logic across all scenarios.
Monitor performance, optimize workflows based on engagement data, and provide transparent monthly reporting with actionable recommendations for continuous improvement.
We're certified experts across all major marketing automation platforms and the integrations that make them powerful.
Our marketing automation specialists understand the unique buyer journeys, compliance requirements, and conversion patterns of every industry we serve.
Trial-to-paid nurture sequences, product-led growth automation, feature adoption campaigns, and churn prevention workflows.
HIPAA-compliant patient engagement, clinical trial recruitment automation, provider outreach sequences, and compliance-aware workflows.
Cart abandonment recovery, post-purchase upsell sequences, loyalty program automation, and personalized product recommendation flows.
Student enrollment nurturing, course recommendation automation, alumni engagement sequences, and application deadline reminders.
Proposal follow-up automation, client onboarding sequences, referral request workflows, and thought leadership distribution campaigns.
Long-cycle lead nurturing, distributor communication automation, technical content delivery, and trade show follow-up workflows.
Compliance-aware lead nurturing, wealth management engagement, loan application workflows, and regulatory-compliant communications.
Subscriber engagement automation, content personalization workflows, paywall optimization sequences, and advertiser relationship nurturing.
See why businesses trust our dedicated automation team over DIY setups, generalist agencies, or freelance consultants.
| Factor | Eplanet Soft | DIY / In-House | Freelancers |
|---|---|---|---|
| Platform Certifications | HubSpot, Marketo, Pardot certified | Self-taught | 1-2 platforms |
| Implementation Speed | 4-6 weeks full setup | 3-6 months | 6-10 weeks |
| CRM Integration | Bi-directional sync guaranteed | Basic or manual | Limited scope |
| Lead Scoring Models | Custom predictive models | Simple point-based | Basic scoring |
| Ongoing Optimization | Monthly reporting & tuning | Set and forget | Project-based |
| Revenue Attribution | Full closed-loop reporting | Basic metrics | Limited tracking |
| Team Support | Strategist + Tech + Content | One generalist | Single consultant |
| Scalability | Enterprise-ready architecture | Grows with headcount | Bandwidth limited |
Real pipeline growth and revenue acceleration achieved by our marketing automation implementations across client engagements.
Implemented HubSpot marketing automation for a B2B SaaS company, building 45+ automated workflows that increased marketing-qualified leads by 280% and reduced cost per lead by 45%. Lead-to-customer conversion rate improved from 3% to 8.5%.
Built Klaviyo-powered automation for a D2C brand including welcome series, cart abandonment, post-purchase upsells, and win-back campaigns. Email-attributed revenue grew from 12% to 38% of total revenue within 6 months.
Designed and implemented Marketo-Salesforce ABM automation for a B2B enterprise, creating account-based nurture tracks for 500+ target accounts. Pipeline from target accounts increased by 175% with a 42% faster sales cycle.
Marketing automation uses software platforms to automate repetitive marketing tasks such as email campaigns, lead nurturing, social media posting, and lead scoring. It enables businesses to deliver personalized experiences at scale, improving efficiency while driving more qualified leads through the sales funnel. Modern marketing automation goes beyond simple email blasts — it encompasses behavioral triggers, multi-channel orchestration, predictive lead scoring, and revenue attribution across the entire customer lifecycle.
The best platform depends on your business size and needs. HubSpot is excellent for mid-market companies with its all-in-one CRM and marketing suite. Marketo (Adobe) suits enterprise-level operations with complex lead management needs. ActiveCampaign works well for smaller businesses focused on email automation. Pardot (Salesforce) is ideal if you're already in the Salesforce ecosystem. We evaluate your requirements, tech stack, budget, and growth plans to recommend the platform that delivers the best ROI for your specific situation.
Marketing automation implementation costs vary widely. Platform licensing ranges from $500 to $5,000+ per month depending on contacts and features. Professional setup and management services typically run $2,500–$10,000 per month. The investment pays for itself through higher conversion rates, faster sales cycles, and reduced manual labor. Most clients see a positive ROI within 3-6 months of implementation as automated workflows start nurturing leads and accelerating pipeline velocity.
A full marketing automation implementation—including platform setup, CRM integration, workflow design, lead scoring models, and initial campaign launch—typically takes 4–8 weeks. Simple implementations can be live in 2–3 weeks, while complex enterprise setups with multiple integrations, custom objects, and advanced scoring models may take 12+ weeks. We use an agile approach, delivering quick wins in the first 2 weeks while building toward the full automation ecosystem.
Lead scoring assigns numerical values to prospects based on their behavior (website visits, email opens, content downloads, form submissions) and demographics (job title, company size, industry). It helps sales teams prioritize the hottest leads, resulting in faster close rates and higher win ratios by focusing effort where it matters most. We implement both explicit scoring (who the lead is) and implicit scoring (what the lead does) to create a comprehensive qualification framework.
Yes, modern marketing automation platforms integrate seamlessly with major CRMs like Salesforce, HubSpot CRM, Microsoft Dynamics, Pipedrive, and Zoho. We ensure bi-directional data sync so your marketing and sales teams have a unified view of every prospect and customer interaction. We also integrate with other tools in your tech stack including analytics platforms, advertising networks, webinar tools, and customer support systems.
We track ROI through multiple metrics: marketing-influenced pipeline and revenue, lead-to-customer conversion rates, sales cycle length reduction, cost per lead reduction, email engagement improvements, and marketing team productivity gains. We set up closed-loop reporting that connects marketing activities directly to closed deals, so you can see exactly which campaigns and workflows generate revenue. Monthly reporting dashboards give you complete visibility into automation performance.
Nearly every repetitive marketing process can be automated: lead nurturing sequences, welcome email series, abandoned cart recovery, event follow-ups, re-engagement campaigns, lead scoring and routing, content personalization, social media scheduling, internal notifications for sales teams, customer onboarding sequences, renewal reminders, and cross-sell/upsell campaigns. We map your customer journey and identify every opportunity where automation can replace manual effort while improving the customer experience.
Get a complimentary marketing automation assessment to discover how much time and revenue you're leaving on the table.
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